Deep within the sun-drenched valleys of the Mediterranean, the laurel tree — Laurus nobilis — stands as a timeless symbol of purity and strength. From its small, dark fruits comes a precious oil that has shaped the very history of soap making: laurel fruit oil. Known for its purifying, soothing, and restorative powers, this golden essence has been treasured since antiquity for its ability to heal, protect, and renew.
A Heritage of Purity and Strength
Since the earliest days of civilization, laurel has been a symbol of victory and nobility. Its leaves once crowned poets and emperors; its fruit gave birth to an oil revered by apothecaries and artisans alike. Rich in antioxidants and natural antiseptic properties, laurel fruit oil gently cleanses while calming the skin, restoring balance and vitality.
The Ancestral Secret of the Levant
Long before modern cosmetics, the people of the Levant crafted their soaps using a sacred blend of olive oil and laurel fruit oil. This union created what is believed to be the world’s first hard soap — the legendary Aleppo soap — renowned for its purity and durability. Over time, this ancestral recipe travelled across Lebanon, where families perfected the art of cold saponification, allowing these two noble oils to mature and harmonize naturally.
At Le Joyau d’Olive
At Le Joyau d’Olive, we honor this ancient wisdom. Our master artisans blend virgin olive oil with laurel fruit oil using the same time-honored methods, allowing nature and time to do their quiet work. Laurel Shangri-La is slowly cold-saponified and cured for months in our vaulted cellars — a process that preserves every drop of nourishing virtue. The result is a soap that purifies deeply, hydrates delicately, and leaves the skin feeling refreshed and restored.
Breathe Deep
Close your eyes and let the scent of laurel carry you across the Mediterranean. Fresh, herbal, and subtly spicy — it awakens the senses like the morning breeze over an ancient grove. With every wash, you reconnect with a ritual as old as civilization itself, where simplicity and purity meet in perfect balance.







