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I built Le Joyau d'Olive in the aim of reintroducing natural cosmetics into our cities. My goal is to revive the Lebanese ancestral craft of soap making and ensure the next generation wakes up one day to witness what a truly natural soap looks and feels like. Our ancestors have perfected soap making some 4,000 years ago and mastered the art of extracting the goodness out of olive oil. They also were connoisseurs, master distillers of the potent benefits of floral extracts. We owe them today a debt of gratitude and strive to do better by following their footsteps. I promise you that Le Joyau d'Olive will eternalize traditions and keep its recipes simple by only using the ingredients known to traditional soap masters. Welcome to this splendid world of clean cosmetics.


In the sun-drenched hills of southern Lebanon, where ancient olive trees stand as witnesses to time, the craft of soap-making took root more than two centuries ago.
Under the vaulted stone ceilings of family workshops, olive growers and artisans once gathered to turn their precious harvest into something even more enduring — bars of pure, natural soap.
It was the year 1804 when this ritual found its rhythm. Olive oil, water, and alkaline salts — nothing more, nothing less — were combined with patience and devotion. Each bar was poured by hand, cured for months, and stored away until it became gentle enough to cleanse both body and spirit.
For generations, this art was handed down — mother to daughter, master to apprentice — a quiet inheritance of skill and soul. And though time moved forward, the method never rushed.
Today, Le Joyau d’Olive carries that same light. The same patience. The same scent of earth and sea that once lingered in the workshops of Tripoli.
We exist to revive a heritage, not reinvent it.
Le Joyau d’Olive was born from a promise to preserve the Lebanese art of soap-making — to protect it from industrial shortcuts and restore its dignity in a world that has forgotten how to wait.
Every bar we create celebrates the hands of artisans who refuse compromise, the land that yields its fruit generously, and the time it takes for true beauty to unfold.
We stand for craftsmanship over convenience, purpose over profit, and purity over pretense.
Because we believe that what is made with integrity carries a soul — and that soul is what makes it beautiful.
Our vision is to see the world rediscover the meaning of true luxury — not the kind gilded in packaging, but the kind that is pure, honest, and lasting.
We dream of a future where artisans are valued as keepers of culture, where natural materials are cherished, and where heritage is not nostalgia, but relevance.
Through every bar of soap, we tell a story — of a land that still believes in patience, of a craft that honours its ancestors, and of a people who find beauty in simplicity.
We see Le Joyau d’Olive as more than a brand: it is a bridge between past and present, between Lebanon and the world.
